We help to profile people, organizations, products and services
by co-creating an authentic, compelling identity.



We listen, we observe,
we discuss, we analyze
in order 
to get an in-depth understanding of you and your business.
In dialogue, we map out a plan to reach the overall brand objectives.


Once the brand fundamentals are defined, we meticulously ‘sculpt’ the new identity aligned to those insights.  This is a creative  process in which we try to capture the essence and character of the new identity.


We set guidelines for a consistent implementation.
We design all brand communication to be aligned in terms of content, style and tone-of-voice.  This for both, print and online communication.  For occasional projects beyond our scope, we can draw on a network of reliable creative partners.


As a small agency, we are agile and flexible.
We are only a phone-call away and are happy to support you whenever you need us to!

Some recent work


January 28, 2014

De Bootjes van Gent

January 28, 2014

Boat in Gent – brochure

January 28, 2014

Perlege wafers

January 28, 2014

Perlege biscuits

January 28, 2014

Popay website layout

January 27, 2014